- Lifestyle Marketing - Top DMAs will be laced with market tools at the following lifestyle outlets: target events, clubs, lounges, spas, barber shops, hair salons, boys and girls clubs, festivals, concerts, educational institutions, etc.
- Online Marketing - An extensive social media and e-mail campaign will be executed to create online and street buzz for the release of THE BOOK OF LIFE.
- Online - Various music, entertainment and teen sites
- TV - BET, MTV, VH1 and NBC family
- Print - Vibe, Source, Right On, Word Up, Smooth, Billboard, BRE, Black Beat, Honey
- Radio - Select markets
- Outdoor - Select markets
- Down In The Boonies Entertainment, Inc.
- PO Box 5134 Oakland, CA 94605
- Contact: Travis Hill (510) 367-5411
Featuring: RICK JAMES, E-40, J SPENCER, RICHIE RICH
- AIRPLANE (skit)
- THIS ONE featuring Rick James
- THE BOOK OF LIFE featuring J Spencer
- MY STORY
- SHAKE IT (skit)
- SHAKE IT featuring E-40
- HOUSE CAR DIAMOND featuring C-BO
- STRIKE 3 featuring Richie Rich
- PEOPLE IN THE FIELD
- STRIKE 3
- Major market promo tour T.B.A.
- Service to all urban, cross-over, and gospel stations across the country and abroad.
- This One featuring Rick James
- Shake It featuring E-40
MANAGEMENT & BOOKING
- BlacksBack Artist Management
- Contact: Robert F. Gant (206) 841-8440